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The Codes of Gender

Arguing that advertising not only sells things, but also ideas about the world, media scholar Sut Jhally offers a blistering analysis of commercial cu

2010

The Corporation

Since the late 18th century American legal decision that the business corporation organizational model is legally a person, it has become a dominant e

2003

Helvetica

Helvetica is a feature-length independent film about typography, graphic design and global visual culture. It looks at the proliferation of one typefa

2007

Pitch People

The art of the "pitch" and its role in society, as told by many of the pitch industry's greatest salesmen, including Arnold Morris, Sandy Mason, Leste

1999

Generation Sputnik

From 1957 —the year in which the Soviets put the Sputnik 1 satellite into orbit— to 1969 —when American astronaut Neil Armstrong walked on the surface

2016

X-Rated: The Ads They Couldn't Show

Every year, thousands of commercials are made that never reach our TV screens, deemed too shocking to see. In order to make it onto the screen, they m

2005

The Atomic Cafe

A disturbing collection of 1940s and 1950s United States government-issued propaganda films designed to reassure Americans that the atomic bomb was no

1982

Ardisson, l'Homme en Noir : l'hommage

This tribute program takes you back into the world of Thierry Ardisson, a particularly creative, provocative, and erudite host and producer. From "Tou

2025

La face cachée de l'homme en noir

You've seen him interview Mikhail Gorbachev, Angelina Jolie, Robbie Williams, Mariah Carey, Brad Pitt, Jane Fonda, Robert De Niro... You know him, but

2025

Art & Copy

The personal odysseys of some of the most influential advertising visionaries of all time and the stories behind their campaigns.

2009

Greetings From Planet Smurf

The Smurfs were created in 1958 by the Belgian comic author Peyo (Pierre Culliford, 1928-1992) and they are one of Belgium's most recognized exports.

2018

Behind the Screens, Hollywood Goes Hypercommercial

Hollywood movies are rapidly becoming vehicles for the ulterior marketing and advertising motives of studios and their owners, rather than entertainme

2000

Programming the Nation?

Programming the Nation? takes an encompassing look at the history of subliminal messaging in America. According to many authorities, since the late 19

2011

The Merchants of Cool

A documentary on the marketing of pop culture to Teenagers.

2001

The Light Bulb Conspiracy

Once upon a time... consumer goods were built to last. Then, in the 1920’s, a group of businessmen realized that the longer their product lasted, the

2010

POM Wonderful Presents: The Greatest Movie Ever Sold

A documentary about branding, advertising and product placement that is financed and made possible by brands, advertising and product placement.

2011

Juzo Itami: The Man with 13 Faces

A documentary about the legendary Japanese filmmaker.

2007

The Man Who Drew Bug-Eyed Monsters

This documentary celebrates the work of illustrator Reynold Brown, whose colorful and compelling art graced over 300 movie posters during the 1950s an

1994

432 Park Avenue

Commissioned by developer Harry Macklowe to promote properties at 432 Park Avenue in New York City, this short film tells the story of a ballet dancer

2019

Das Plakat - Die Geburt der modernen Werbung

Advertising: Colorful and projected on a large scale. The new era begins at the beginning of the 20th century in Berlin, Munich and Vienna. Lucian Ber

2018